You are looking at it all the wrong wayyy. Metrics makes everything simpler and easier. Just tick the boxes and do less actual work. And in case anybody is still kidding themselves, bonus is a crapshoot over which you have zero control.
I'm down with that this is a good thing! Accountability is the metrics. I did'nt hit the sales goal but my metrics are spot on in fact a little more than you asked for. I did what I was told and followed direction so..... Course you could let me figure out how best to run my territory and hold me to a goal but that would leave management - irrelevant - mama know best! You get promoted and all of a sudden you know what everyone should do.
High focus on metrics comes from three places. Analysts who have never been accountable for business or had to face a customer. Weak "sales leaders" who want to "manage" behaviors through metrics rather than drive sales. Marketers.
I agree with the above post. I also think it comes from management who cannot trust the reps to think for themselves.
Metrics and the monitoring thereof... = job security for middle and senior management. These charlatans can tease and torture metrics to support any nonsensical excuses and failed leadership. They "fiddled" away during the last 2 POAs while J&J reps were out locking up contracts.
Spot on! Activity for the sake of activity. Manager: you didn't make quota. Rep: but I had two lunches a day, saw my top docs every other day, got 8 signatures a day, and on it goes. Manager: great, will you present this at the next post. I think it's the formula go success for our district. HahahahahHa !! Freaking morons. I learned long ago, give these idiots what they want, yes them to death, and work my way, my hours. Haven't missed a quota in 10 yrs.
vaccines is back to dumb metrics. Maybe we can add back percent of calls with inventories for old times sake. Can't wait to get out of here. Ruined the best division in Pfizer.
MBR. Management by reports. If GCO could actually produce an accurate report, managers would be an endangered species.
I created a spreadsheet to track the frequency of synching my calls to show my value to healthcare and Pfizer! I will hold district and regional training sessions, maybe even be featured in a newsletter! I feel Pinnacle is in my reach with my excellent results in administrative work and innovative approach to busy work!