When advair goes generic later this year, which sales force will be eliminated? Reps selling Breo or reps selling anoro!?
Cuts will probably mean whacking an entire division. Easier for HR to accomplish and less liability for lawsuits. Seeing that Breo team has been better trained on Breo and also trained to sell Anoro, does not look good for the Anoro team. Lastly Anoro is less likely to come to fruition as a big seller, so makes sense to get rid of the Anoro team.
Look, Breo will be in trouble when Advair goes generic. No doubt. Anoro, not selling enough to justify a rep's salary. Does not take a rocket scientist to see that this spells trouble and major cuts are just around the corner. In the mean time management will be telling everyone on the Titanic to keep dancing, keep cool, all is well.
Sad day for RTP when they realize there's nothing left to justify the people investment and all wind up in Philly working for D Waterhouse.