How's Farxiga doing?

Canadian rep here. We are going to be selling this drug early next year. Can anyone provide any insight in how doctors are reacting to having a new option? Is it an easy sell or is it going to bitch for us - lots of competition up here. Thank you in advance.

 

Since we are literally giving it away 100% FREE, it's doing pretty damn good! You heard right, IT'S FREE! Now, if patients were paying for it, that would be another story entirely.

 

OP here. FREE?????

 

F R E E !!!! NO COST!

 

Only "free" (i.e. no copay) for patients with commercial insurance, or no insurance at all.

 

Heard it was free for Medicare D patients as well.

 

Nope. Go troll elsewhere.

 

No it isn't...

 

Yes....It may be free. However, Farxiga still needs prior approval when insurance is involved. Which is MOST OF THE TIME.

And that is not necessarily going to happen.

 

"Best launch since Januvia"

 

It's actually a good drug, and docs are really like it and the class. And you can't beat that it's free. No other drug on the market is offering it for free for all commercial and cash paying patients.

 

If u only have med-d be prepared to be at bottom.

 

Na troll that's not how it works. See the cash option makes the Proir Approval go way. Good try dumbass!

 

The savings cards is for commercial and cash payers. The savings card is not going to make it free for cash payers but will reduce the cost. It makes it free for those with commercial health plans.

 

It is free foe cash payers up to $373 or around there
. and at least in my area, It's not even close to,that. So yes, it is free for cash paying patients.

 

Wow, sounds like you folks have really hammered out how the Farxiga savings card works... Not!

 

Are you afraid of Jardiance yet?

 

If you want to understand why Pfizer is successful and AZ is not all you need to do is compare the Farxiga TV ad to the Viagra ad. You know instantly what Pfizer is selling and the woman walking the beach in the see through cover up draws attention away from the side effects announcements while our ad sounds like a testimonial to the side effects of Farxiga. It sounds like we are selling side effects.

 

Not even close. My docs have told me they've been around, but just laugh at you guys.

 

Long commercial with a lot of dancing, listing a litany of side effects and still free. Life is good.