Jublia TV commercial

Discussion in 'Valeant Pharmaceuticals' started by Anonymous, Nov 25, 2014 at 8:16 PM.

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  1. Anonymous

    Anonymous Guest

    Just saw a Jublia commercial on Fox News during O'Reilly.
     

  2. Anonymous

    Anonymous Guest

    True facts:

    1.) Toe nail fungus affects over half of Americans by the age of 70.

    2.) The median age of O'Reilly's Fox News program is age 72.1.
     
  3. Anonymous

    Anonymous Guest

    Valeant marketing dept. is putting out a commercial to air on "Fox & Friends" during run-up to Christmas: "Jublia makes a great stocking stuffer for Grandma".

    Includes subtle product placement of Jublia vial on coffee table nearest Steve Doocy during news segments.
     
  4. Anonymous

    Anonymous Guest

    I think it's cute
     
  5. Anonymous

    Anonymous Guest

    Little known fact: Doocy is contractually bound as part of the Valeant promo to casually remove his shoes and socks each broadcast, clip his toenails and apply Jublia while engaging his guests in further discussion about Benghazi. Pearson calls it "direct-to-consumer-subliminal-advertising". The audience will never realize why they are possessed with a sudden urge later that day to contact their physicians and demand prescriptions for Jublia.
     
  6. Anonymous

    Anonymous Guest

  7. Anonymous

    Anonymous Guest

    Hilarious
     
  8. Anonymous

    Anonymous Guest

    Please, please tell me the rumor is not true: that marketing is planning to make all reps wear a purple Jublia Fightin' Fungus-Guy lapel pin as a required part of customer contact. Can they really do that?
     
  9. Anonymous

    Anonymous Guest

    MP has mandated that everyone get their cars shrink wrapped with Jublia logos. A blow up boxing toe will be place in each passenger seat.
     
  10. Anonymous

    Anonymous Guest

    That is the kind of evil genius from MP that makes this company so great: blow-up boxing toe in passenger seat will let Valeant reps slip into HOV lanes during rush hour, and potentially make many more customer contacts/sales per day, while the clueless Allergan/Actavis
    reps are trapped in their really fast race cars in the bumper-to-bumper single-occupant lanes. BEEP BEEP!
     
  11. Anonymous

    Anonymous Guest

    Pearson has green-lighted Jublia ad spot for 3rd quarter Super Bowl. Cost for 30-second ad: $4.5-million.

    That's a lot of fungus.
     
  12. Anonymous

    Anonymous Guest

    There was a segment on NPR this morning where Steve Innskeep was interviewing the Hidden Brain guy, and it was about Superbowl ads, and how the money has probably not been efficiently spent. Studies show that more sales are generated by buying more, though less costly, small ads in markets, than by spending the same aggregate amount but once on a big-event-driven ad (the Superbowl, for example).

    Why? Possibly because a big event has so much emotion tied to it, viewers cannot process and remember the advertised products afterward. Also something about Americans tend to be snacking during these events, and the crunching of the chips and slurping of the beer and power drinks get in the way of the message.

    Only one thing is definitely known for sure: More studies need to be conducted as to why Pearson is wasting $4.5 million highly-leveraged bucks on an ad for the Superbowl.
     
  13. Anonymous

    Anonymous Guest

    clueless! Not the best way to leverage that sorta $$, makes you wonder at the level of incompetence at the top
     
  14. Anonymous

    Anonymous Guest

    How arrogant is this company to send out an email asking us to vote for a commercial hitting itshelf in the big toe face.
     
  15. Anonymous

    Anonymous Guest

    What did the email say? Vote for it where?
     
  16. Anonymous

    Anonymous Guest

    "Most common side effects include ingrown toenails, redness, itching, burning, stinging, blisters and pain."

    That part of the Superbowl ad took up 1/3 of its alloted 30-second message (or approximately $1.5-million for this televised warning label). The good news is that there wasn't enough air time to admit to the viewers that after 48 weeks of treatment and thousands of dollars spent on Jublia, there is less than a 20% chance they will be cured of their fungus problem...
     
  17. Anonymous

    Anonymous Guest

    Patients have been calling their physicians asking for a script from seeing the ad!!!
     
  18. Anonymous

    Anonymous Guest

    Sure they have. Wait until they learn it doesn't work!
     
  19. Anonymous

    Anonymous Guest

    Your an idiot TH and will soon be fired from your 3rd job in a row. You lackey!
     
  20. Anonymous

    Anonymous Guest

    haha who the heck is TH?

    Fired from what job?!! haha

    You work for Valeant right!!! Dollar General of Pharma.