Market share for Stelara is falling like a rock for PsO with most share going to Cosentyx. The head to head was the kiss of death. Stelara in PsA=0% ms. Both groups to be downsized in a huge way before June. Managers were told to pick 2 reps willing to split tremendous district geography. Key account calls only. This is a done deal
Dave "The Fabricator" F. liked to take responsibility for that one. Now that he's destroyed term he's over to GI to continue his brilliant legacy. "The Fabulous Fabricator" lying his way up the ladder.
What are you clowns talking about. Cosentyx doesn't even have product in the trade channel yet. There hasn't been a single RX filled and it's 2-15-15. They will be able to effectively service Specialty Pharmacies 2-23-15 according to Accredo, CVSCaremark, and TLC. You only real worry is me, the Humira biologics PRO. I take everything I want. I crushed Celgene. I crushed Amgen. I crushed you. I will crush Novartis. No one can compete with our PBM rebates. When you sell $20billion, you can tell dermatologists what to write. Check that, we tell PBM to tell MDs. Now, go get 2nd place.
I couldn't agree more! These commercials are a total embarrassment! WHEN I see one, I literally cringe! Thank God we don't see them that often....which is another disaster. We are desperate for better/more DTC....