Brand planning

Buckle up kids, it's gonna be a long Q4 and 2015. The brand planning process is a shit show. I'll keep ya'll posted with happenings (including layoffs)

Regards,
In-house leak

 

So Mr. 'In House' you want to clue people in to which brand?

 

Yes, can you get to the HEART of the matter?

 

You know nothing.

 

Just call me Q, I'm omnipotent!

 

Eliquis will be 100% Pfizer's by Dec 2015.

 

Spencer has his head 100% up C Y's ass...

 

I'm in Pfizer strategy and marketing and we are not taking over the brand.

 

I'm in BMS' corp office and Eliquis will belong to Pfizer by end of 2015.

 

No they will be sold to Wendy's next. They need some food.