OMG, what the hell was that creepy thing in that commercial? A mute, purple slogan with a Kangol? Marketing, you are killing us.
I think I lost about 20 IQ points watching that. I wonder if they will ever notice that popular resentment of big pharma follows a direct corollary with the rise of direct to consumer advertising of pharmaceuticals?
It was weird. It was memorable. Hey, maybe that's the whole point and gsk finally found something it's good at!
I thought it was very creative, informative, and inspirational. Made me want to ask my doctor if is is right for me. I love that commercial.
Still not as bad as, Hi i'm B O B, I have C O P D, I take B R E O. Management has to be taking a kick back from the ad agency.