Viador Rep

How is the Urology market doing? Is it a good speciatly to be in, and good to be with Bayer??

Not good, I wouldn't but it is your call.

any more info?? why not?

Bayer is a great company to work for, however the Urology division appears to be on life support. Viadur is a great product, but the competition has ruined the market for this device by driving down reimbursement. Doctors are happy to break even if they use the product and next quarter Viadur might become the LCA (least costly alternative) based on the speed at which the ASP (average sales price) is falling. They are slowly working themselves out of the market and everyone knows it. Viadur is a dead-end from a revenue perspective for Bayer and they know it. Elmiron is a contract sale and probably the most promising of the 3 products they sell. It has been on the market for about 10 years and most doctors hate seeing IC patients and dread the thought of seeing more of them. It is a great drug to treat and cure IC. Intron-A is an afterthought and no one sells it.

Many people believe the only way this Urology sales force can stay afloat is by taking on another contract drug in Urology or another area.

In terms of career progression, if you need this job, take it. If you can afford to wait--keep looking.

Originally Posted by Anonymous

How is the Urology market doing? Is it a good speciatly to be in, and good to be with Bayer??

This division will be eliminated come 3 Qtr. Bayer has lost almost all the Viadur revenue it will ever get. Unless the Berlex acquisition brings in a some other products, there will not be a Urology division. What can you license in? Intron is up this summer, Viadur is now selling almost at cost, and Elmiron is a contract that should not be renewed. No docs want these patients and those that treat them give Elmiron anyway. So plainly if you need a paycheck, well a job is a job. But please keep looking because there is no future at Bayer for Urology reps. I am sure the Berlex team has enough reps to sell their own drugs, they do not need us. Like all the rage in Big pharma. if ya got no pipeline, buy someone else if you can, and then lay off as many hundreds as it takes keep the lights on. That is what Bayer is doing. Good luck to you.

Originally Posted by Anonymous

This division will be eliminated come 3 Qtr. Bayer has lost almost all the Viadur revenue it will ever get. Unless the Berlex acquisition brings in a some other products, there will not be a Urology division. What can you license in? Intron is up this summer, Viadur is now selling almost at cost, and Elmiron is a contract that should not be renewed. No docs want these patients and those that treat them give Elmiron anyway. So plainly if you need a paycheck, well a job is a job. But please keep looking because there is no future at Bayer for Urology reps. I am sure the Berlex team has enough reps to sell their own drugs, they do not need us. Like all the rage in Big pharma. if ya got no pipeline, buy someone else if you can, and then lay off as many hundreds as it takes keep the lights on. That is what Bayer is doing. Good luck to you.

Sadly, this has a high probablity of happening. Not the place to be at Bayer/Berlex.

Originally Posted by Anonymous

Bayer is a great company to work for, however the Urology division appears to be on life support. Viadur is a great product, but the competition has ruined the market for this device by driving down reimbursement. Doctors are happy to break even if they use the product and next quarter Viadur might become the LCA (least costly alternative) based on the speed at which the ASP (average sales price) is falling. They are slowly working themselves out of the market and everyone knows it. Viadur is a dead-end from a revenue perspective for Bayer and they know it. Elmiron is a contract sale and probably the most promising of the 3 products they sell. It has been on the market for about 10 years and most doctors hate seeing IC patients and dread the thought of seeing more of them. It is a great drug to treat and cure IC. Intron-A is an afterthought and no one sells it.

Many people believe the only way this Urology sales force can stay afloat is by taking on another contract drug in Urology or another area.

In terms of career progression, if you need this job, take it. If you can afford to wait--keep looking.

Last year, Valera was dropping the ASP/LCA. This year it's Viadur.
How can you sell Viadur for 1250. and expect the ASP/LCA not to drop?

If you actually worked for Bayer then you would know that Viadur is not selling for 1250. Nice try Valera. Viadur has not set the ASP in the last 4 quarters and will not set the ASP for the next 2.

Maybe you should use the cannula to insert a brain.

Originally Posted by Anonymous

If you actually worked for Bayer then you would know that Viadur is not selling for 1250. Nice try Valera. Viadur has not set the ASP in the last 4 quarters and will not set the ASP for the next 2.

Maybe you should use the cannula to insert a brain.

It absolutely is selling in certain large offices for under 1300.....not being an asshole but fact...kansas city, large florida consortium to name a few areas.
We know for most viadur accounts you have to buy 5 to get 1300 but the asp will not drop below 1300 for vantas because they have decided to stop the bleeding.

nice try not one single group in Kansas is part of any Flordia forum group nice try we'll see who the sets the LCA in about a week

a florida territory sold 50 viadur units for $1250-fact.

Originally Posted by Anonymous

nice try not one single group in Kansas is part of any Flordia forum group nice try we'll see who the sets the LCA in about a week

Sounds more like your office is bluffing you to lower your price, since you have ALWAYS obliged that request in the past.

Even if every Viadur unit was selling at 1300 right now, the ASP would not reflect it until Q3.

Man, did they not go over how ASP works in your training class. Seriously. Every doctor knows who has been, and will continue to set the ASP. Now that the market is in the crapper, I guess it is the Indevus sales tactic to point the finger in a lame attempt of revisionist history. You either truly do not understand or you are severely brainwashed.

I am no shill for Viadur, but lets not distort the facts.

Originally Posted by Anonymous

Sounds more like your office is bluffing you to lower your price, since you have ALWAYS obliged that request in the past.

Even if every Viadur unit was selling at 1300 right now, the ASP would not reflect it until Q3.

Man, did they not go over how ASP works in your training class. Seriously. Every doctor knows who has been, and will continue to set the ASP. Now that the market is in the crapper, I guess it is the Indevus sales tactic to point the finger in a lame attempt of revisionist history. You either truly do not understand or you are severely brainwashed.

I am no shill for Viadur, but lets not distort the facts.

Indevus isn't laying blame anywhere nor have they indicated anything to the sales force...in fact there is probably more tension inside with indevus reps being new to this market and their company letting them know they will be leveling off the price (or at least try to...) and Valera reps, who will soon be indevus reps, that are finding it hard to believe that Indevus won't eventually drop their price and if they don't then they feel they will be in big trouble in this market. This makes for an interesting situation and alot of different opinions internally.

Lastly, viadur is willing to go below 1300 because they did it in florida. that price is not coming from one source who is lying to us to get us to drop our price but multiple docs who buy from that group so you need to get your facts straight. Plus, ya'll sold soon to be expired units for 1100-1200 all over the place. If I'm a Bayer rep and the rep in florida gets to drop their price and I don't...I'm pissed.

Get it in writing . Bunch of bull either your excuse for not being able to sell your crap product or a doctor trying to get over on you. Bayer is a very tight company who doesn't give any accounts special treatment. We're not out of the loop your just being taken for a ride

C'mon jeff, you approve this bs pricing for viadur. You should know.

Originally Posted by Anonymous

Get it in writing . Bunch of bull either your excuse for not being able to sell your crap product or a doctor trying to get over on you. Bayer is a very tight company who doesn't give any accounts special treatment. We're not out of the loop your just being taken for a ride

Originally Posted by Anonymous

Get it in writing . Bunch of bull either your excuse for not being able to sell your crap product or a doctor trying to get over on you. Bayer is a very tight company who doesn't give any accounts special treatment. We're not out of the loop your just being taken for a ride

You are like arguing with a 6 yr old...we don't have to get it in writing because we have mulitiple sources confirming the price. Facts are facts! Sorry, but a few Bayer reps are getting better pricing than others.

One clinic in Florida does not sound like "multiple sources." Plus, no one outside of the VA and DOD accounts has EVER scored a unit for the prices that you are claiming.

So keep trying to make your point and post again when Q3 ASP lands. But I am sure that when Vantas sets the ASP once again, you will no doubt have a corporate generated response that places the quickly dissolving market place at the bayer's doorstep.

And another thing, there have been no short dated product sold since December. But I guess you would know that since you claim to be a Bayer rep.

What does it matter? We had a fire sale in 4th quarter and doctors hated us for screwing them with expiring product. It was a shame to sell this great product in such a desperate market. Today we still sell the fire sale pricing in hopes we can still get at least the vantas share back. Management is useless and has no clue. Go sell elmiron now! Bad to wourse I say. By summer this will be a phone sale and we'll be either gone or standing with bullhorns calling out to IC patients in the street in order to grow this rediculous J&J invented disease. Let's face it what does ther implant sector command 1-2% of the market...time to go...