“We believe Digital Medicine could revolutionize how patients manage their own treatment and fulfill a serious unmet medical need in this population.” I call BS on that! if I put a sensor in my ice-cream can I call it "Digital Ice-Cream"? This is what a marketing person comes up with to "save" a drug that is now off patent. Who in the hell approved this extremely dumb idea? I bet it cost the company a ton of money and when it flops, inevitable, they will come up with "Bitmedicine" and "VRmedicine". The stupidity starts with CEO and the Japanese heads who are asleep at the wheel.
