You don't change the name without a change in makeup of the Uro and Hospital sales forces. What will it look like?
When we get back in the field, many Hospitals and Hospital owned Clinics will keep us shut out. The new norm. Northbrook will look at our sampling and call activity for the next 6 months, comparing it to prior data, then whitespace those new no-access locations, and change indexes. I say by April 2021 the 150 Hospital Reps go to 50. The remaining low paid reps will have territories 3x the current size. If you are a H5/6, bye bye. I anticipate something similar over there in PCP will occur.
If by packaging, you mean composition of the sales force, then yes. If you mean a cutesy logo, then no.
SPEC/PCP Reorg Guess, if 33% of Hospital owned clinics do not reopen to reps or samples, then cut the indexing by probably 50% since most of my hospital owned clinics are bigger than the private practices. If we cut the index by 50%, then why have the PCP force? Increase the Spec Force from 150 slugs to 200 slugs, and give them 20% X and 80% M, and have them start calling on the Top 20 PCP HCP's, in addition to their standard sample dropping in the Uro and Obg clinics. 200 SPECSLUGS would mean smaller territories and they can catch Ellen every day at 2:00pm. Therefore we could cut 250 PCP's, and send 50 over to Spec. And we could cut the entire PCP RSM Badminton Team. The 21 Slug RSM's could cover 200 reps, so no cut to that team of Basket Weaving Class dropouts. Keep all 7 ASD in that Covey. Then each ASD could have 3 RSM's, leaving more time for hobbies for them. Maybe we can expand to 3 AVP's as part of a promotion scheme?
I'm in Heme now, and we're talking about this among trusted friends. Other companies have much looser VPI rules and they are doing more of them. Are the rest of the divisions here at Astellas concerned too??