Because like everyone in this country they want the "magic pill" to make up for all of their physical and emotional deficiencies that they are too lazy, in most cases, to change by themselves since it requires hard work, dedication, self control, commitment, and sometimes not taking the easy way out.
I know nothing about your company or the drug awaiting approval. I do know about the history of obesity drugs- start considering your next mive now and dump all shares the next time stock price approaches 52 week high. Consider yourself warned.
Thanks Warren Buffet. It doesn't take a genius or an expert in the obesity market to know the past history of the meds or companies in this space.