I am wondering how large the Lucentis sales force is currently? I have found this tool that estimates sales force sizes for various products, but wanted to get a second opinion. https://mddetails.com/insights/u-s-sales-force-estimator/ Also, how large is the US sales force for Eylea? Thanks!
We have far less CS’s than we ever had. Hey OPH Squad, great job gearing up for competition. Thank you for setting us all up to fail as our competition is expanding their sales force. Double digit growth and you cut us close to nothing? How can you be so out of touch?
Second major downsizing in three years while the competition grows. Clearly senior leadership doesn’t give a crap about the field nor would consider giving a heads up on the debacle looming this week. Then again, everyone should have read the tea leaves and been better prepared. Genentech does not look out for its people anymore than any other company will so those caught blind sided have no one to blame but themselves. Screw TP
Lucentis just ran away from the fight. Not surprising as Genentech still cant sell in a competitive environment. The leadership never learned from Nutropin which did very well against competition when it was around.
I agree. The marketing department for Lucentis was a revolving door. Full of young, bright, and talented MBA's who lacked real experience and any real sense of how to sell in a competitive environment. Genentech has a robust pipeline, drenched in science, however the best marketing companies are on the East coast. The disconnect between how to bring a product to market is huge and if the leadership can't figure it out Lucentis will be the 1st among a succession of failures.
Why couldnt mgmt give us warning that rep cuts were going to happen? Maybe they thought reps wouldn't work hard if they knew this, but a heads up would have been morally right as this decision was made months ago.
Um, because they knew the competition was hiring. I think they waited until that was mostly completed until the ax fell. The real question is why anyone still thinks this is the company it was five years ago. And why, after trial failure upon trial failure, do gne reps continue to stick their heads in the sand and stay for “culture”? Culture is going away.
Lucentis going off patent June 2020. You have to decide if it's worth the risk. Territories are huge.
Leadership, is the "true issue". They keep saying, "The customers wanted this". The customer's say they want many things, usually it's the drug to be cheaper, they still didn't do that. Their miss here is the people. This leadership is unaware of the value of it's people. Genentech is forgetting the field sales force is made of talented, local personalities. Personalities that have won customers over and who were the face of Genentech to the customer. When those people are gone, so will their relationships, the trust and confidence they built. The damage will be done in less than a year when sales drop and customers loyalty fades. The approach of selling supported with rebate and reimbursement discussions will bring the first FDA warning. The leadership of T & T will fail and they will be walked off campus in less than a year. This will be a future textbook example of a failed market strategy, executed by 2 idiots in way over their heads. It would be great to have their leadership engage with the opth team and maybe realize how much T&T really don't know about our business.
It’s fairly clear that the favs were retained in this shakeup. Anyone who doesn’t think so is delusional. TH is ruthless and TP is a hit woman without a moral note
SMDH...It’s game over. Game over for Genentech. If management is the dark. We are truly screwed. No one knows accept Roche. The ball is in their court.
The time for Lucentis has come and gone! The signs are there. The focus will be on big accounts, when sales begin to lag they'll stop calling on the smaller practices all together. Eventually they'll scale down to a skeleton team to handle what little business is left. The new focus will be in a product that's 3 years away and there is no guarantee that will happen. Until then I predict there will be no need for a sales force. I you were fortunate enough to keep a job, dust off your resume and get out of here! If you got displaced (you probably got the better end of the deal), count it as a blessing and use this as an opportunity to move on. They fooled us once by saying we were small and nimble and they didn't foresee making any changes in our sales staff. If we get caught off guard again, we'll only have ourselves to blame.
Can you say unfair hiring practices? Age discrimination? Class action? The dis-functional duo of Taffy and Tonga have made some serious errors. Girls, you can't call the people you like after they are displaced and tell them, "not to worry" or "we have a spot in mind for you" and not call others. If you choose this route, at least have the common sense to call everyone you just screwed over and act like you like them too.
