Pfizer, ripping up its traditional social media playbook, posts a meme hitting back at disinformation

Pfizer, ripping up its traditional social media playbook, posts a meme hitting back at disinformation

Source: 
Fierce Pharma
snippet: 

You have to double-check that a recent tweet out from Pfizer’s official corporate account was in fact real and not from the slew of imposter accounts set up in recent weeks designed to tweet controversial statements under the guise of an official account.

That tweet, which it turns out is indeed from its official @pfizer account, reads: “Wouldn't it be great if a few internet searches could land you a PhD? Thank goodness for real scientists,” and underneath is a meme image of a man at a laptop with the statement: “Incredible! Area man now full-fledged scientist thanks to one internet search.”