With KPA being a small pharma company. Why won’t corporate listen to sales reps? Too prideful?

Discussion in 'Kowa Pharmaceuticals' started by anonymous, May 23, 2023 at 6:26 PM.

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  1. anonymous

    anonymous Guest

     

  2. anonymous

    anonymous Guest

    Hmmm. Manager or rep writing about a "day in the life of a sales rep" ? Correct me if I'm wrong..you're typically a rep before you become a handler. Either way, why $hit on a rep like that?
     
  3. anonymous

    anonymous Guest

    Nice to see Jeff or at least his butt buddy, Jason (tennis pro), has time to spend in CF. Maybe they should spend a little time trying to navigate the world of co-promotion agreements, or copay cards or marketing of a pain med, or anything that could save their jobs. Jeff has always had a Napoleonic complex and his attitude continues to worsen as things do. He no longer has a place to hide. Anyone who has been around him has noticed and I have. "Jeff or Jason" will be back they are like trolls on Twitter they can't help themselves. LOL
     
  4. anonymous

    anonymous Guest

    It was a major mistake to stop promoting Livalo over a year ago. Any first-year university marketing student could have made better decisions. Hmm, stop promoting a drug that pays all the bills and brings in $500+ millions in sales every year with 18 months left on its patent life. Why did Kowa even bother to get the 6-month patent extension for their pediatric indication? The launch of Seglentis has to have been the worst drug launch in the history of pharmaceuticals. Delayed launch, pharmacy stocking issues, co-pay card issues, marketing issues, un-inspiring detail pieces, confusing directives from management, etc. The reason Livalo’s launch was successful, was due to Lilly being involved in the launch. So many good Sales Representatives and District Managers have left Kowa due to the bad decisions by upper management. Kowa’s field sales force turn-over has to be one of the highest in the industry. Down at 40+ sales reps since the launch of Seglentis, and more are leaving or at least looking at other opportunities. Kowa has to stop the bleeding of its sales force if it wants to have future sales co-promotes. In the end, Japan will have the final word on who stays employed on the leadership team.
     
  5. anonymous

    anonymous Guest

    No one in management needs to ask reps anything when you have BM as a manager. He knows everything!
     
  6. anonymous

    anonymous Guest

    Exhibit A
     
  7. anonymous

    anonymous Guest

     
  8. anonymous

    anonymous Guest


    Worst personality too.
     
  9. anonymous

    anonymous Guest

    Exhibit B.
     
  10. anonymous

    anonymous Guest

     
  11. anonymous

    anonymous Guest

    agreed! WHY direct all reps to suddenly stop selling Livalo with 18 months left of branded life……AND then direct all reps to spend months trying to stock all pharmacy’s for SEG. THEN find out that’s not working AND change directions again and tell reps to go chase ALL reversals. NOW upper management wants reps to focus on BLINKRX and protecting the Livalo brand…upper management needs to have their own evaluation. Livalo could have exceeded all time high in sales but upper management wanted reps to go try and stock pharmacy to find out later pharmacy’s aren’t going to stock SEG unless they see a script…
     
  12. anonymous

    anonymous Guest

    upper management is incompetent. Did they have brand launch experience? They thought they could do it all by themselves. Cost Kowa hundreds of millions in loss revenue on Livalo spending a whole year telling reps to go try to “fill” all pharmacy’s with SEG. Which pharmacy’s WILL NOT unless they see a script. They still wanted reps to chase pharmacy’s on reversals and try to convince them to order a bottle. Even when the co-pay cars wouldn’t go through. Such a mess. It’s been going on for a year now. While reps could have been focusing on Livalo MORE to reach all time high on revenue before it goes generic which upper management ignored Livalo for over a year. Now they want reps to protect the Livalo brand with BLINKRX after neglecting Livalo Doctors for over a year…
     
  13. anonymous

    anonymous Guest

    I stan for this! Like you said, would love to know the Why from upper management on their decision to change directions with Livalo and SEG throughout the last 18 months.
     
  14. anonymous

    anonymous Guest

    .