Can anyone explain how Medline is growing like crazy

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anonymous

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I would like to know if anyone in the market can explain how Medline is growing like crazy...someone who is actually in the field and deals with Medline reps or works for Medline
 


anonymous said:
I would like to know if anyone in the market can explain how Medline is growing like crazy...someone who is actually in the field and deals with Medline reps or works for Medline
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I worked for Medline they wait to see what products bring in a lot of revenue. They wait to hear what customers don’t like and try to redesign products. If they can get 7% of the market they are happy. Medline doesn’t want you selling on price but it’s the only selling point of why people take a look. When products are on backorder or recall for other vendors they stop everything they are doing to call every account.
 


not selling on price? lMAO. That’s all they have. Their reps aren’t worth more. Most lack knowledge and rely on price. Bait and switch common strategy.
Most are young and ignorant. Customer who buy on price alone like them, until they figure out the stuff they are buying is junk.
 




Their growth has been mostly driven by Owen and Minors decline. They have had an easy path where their private label has high share in non-prime accounts. Their high Chinese sourcing strategy hits low cost and low quality pretty hard. Customer that don’t switch to medline brand tend to get a national brand “backorder.” They tried recruiting me and even with high let pay I didn’t mesh with the culture or feel comfortable with displacing American made products. They have really struggled they Covid sourcing.
 


thank you for the insights...i didn't mean my question to be insulting by any means...i was just curious as i see them more and more at all the healthcare facilities i visit. Cost is an important driving factor for many decision makers and based on the responses, it appears they've capitalized on that. The more I call on hospitals, it just kind of boils down to one thing: Price
 


anonymous said:
thank you for the insights...i didn't mean my question to be insulting by any means...i was just curious as i see them more and more at all the healthcare facilities i visit. Cost is an important driving factor for many decision makers and based on the responses, it appears they've capitalized on that. The more I call on hospitals, it just kind of boils down to one thing: Price
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And if that product is manufactured in CHINA, what good is that price now?
 


anonymous said:
And if that product is manufactured in CHINA, what good is that price now?
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well you're right, at the current time there is a struggle to get PPE/ other devices into the hands of front line workers, but sadly everyone will go back to China once their supply chain stabilizes. Thanks again for your insight!
 









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