Im sorry if reps have ATBMs they don't feel work, I've had teammates I felt the same about. However, the role of ATBM is so diverse; based on geography, business opportunities, IDN's, ACOs, LTC etc that it is not measured on calls. Based on the cc yesterday, this role will be revised yet again. All I know is, the pay is awful in comparison to TBMs bc they cannot figure out a way to accurately pay out based on CPPs etc. The ability to launch a new, me two product in this segment will be nearly impossible based on payers. So revise the role, make it clear, so that TBMs can stop complaining about a healthcare segment they know nothing about.