Well I guess they could do it 9:00am EASTERN while the West Coast is in bed. Or perhaps 4:00pm PACIFIC when its 7:00pm on the East Coast. I get it, 12pm anywhere is absurd but whats more absurd is that they don't just do 2 calls and that would resolve everything. Do a West and an East call...but let's get down to business. How many of these calls could be communicated through email or even need communication at all?