Here’s the damn truth bomb …Mimedx went through a shit storm with the book cooking and took a beating on the way out of it. They NEVER looked ahead. Always a now , today , tomorrow mindset. Never thought 5/7/10 years ahead. Then the clin trials both failed…repeat..BOTH - current leadership were all sold on at least one of those injections being approved eventually….negative.
Now they are stuck , so … how do we keep shareholders happy?
Answer… GROWTH !!! FY2021=change comp plan , take commission away from the field and call it growth.
FY2022 = same thing… business as usual …. Oh and go get all the private coverage….
Message to leadership….. if you want reps to focus on PRIVATE ins coverage…….PAY UP = higher base, higher %….. but wait , we have to show growth to shareholders so we can’t do that. #basic #elementary #dobetter
your reps and employees aren’t as dumb as you think they are