Now this is funny... Basically you are saying your not needed as well because all the pet owners are going to rush right in and get your product due to its name... You really could put a monkey in your place and their would be no difference.
"Talk about Trifexis behind your back". Last time I checked we are in distributution so we give options... You know we carry it how is that "behind your back"?
Novartis reps are needed because of the relationships needed to sell, support, and train the animal hospital. Which is why Novartis hired us in the first place.
Distributors only exist because companies think they fill a need for simple supply and demand, unless you are Elanco. Who used Butler to basically run their Trifexis dinner meetings as they tried to pluck short sighted Novartis reps (eager for a quick buck and who had not vision for the future) to fill in their sales force.
Talk about putting a monkey in place. That's what Elanco, Merial, and Distributors are. Monkeys that chase the quickest buck out there and have no real education on anything they spout off about. It's embarrassing.
As for "talking Trifexis behind your back" that statement refers to you partnering with Elanco reps during the Novartis year plus stock out of Sentinel / Interecptor. Month after month you dopes where into loyal Sentinel accounts trying like hell to get them to come to Trifexis. These were Novartis's loyal top 20% accounts. They repeatedly told you "No", but you kept trying. We, Novartis reps, kept these accounts updated as best as possible and they waited for us. Now they are being rewarded.
Most every account that jumped ship over to Trifexis from Sentinel / Interceptor now has painted themselves into a corner and the smart ones of that bunch realize they never should have done it. Face it, Trifexis is a niche' product and will be reduced to the MS it deserves which is about 10 to 15%. They priced themselves out of the game - and the dopey distributor reps are selling them on profits they'll lose if they leave Trifexis.
What they don't realize is that Novartis will get them double the compliance and that will make up most of that difference. Who in their right mind is going to pay $275 a year for a year supply of Trifexis on a large dog with Sentinel and Parastar Plus combo costs them $215 and it takes care of ticks? Sentinel doesn't cause seizures. Sentinel is way easier to take. Sentinel has an IGR. Docs know Sentinel. Trifexis is finished. Next year they are going to have to drop their price. What happens to that profit argument then dumb distributor rep?